This course is designed to enhance students’ proficiency in Business English while equipping them with essential communication and intercultural skills for global professional environments.
Through practical modules covering effective writing, intercultural communication, leadership, entrepreneurship, and business etiquette, students will learn to navigate workplace communication with clarity, precision, and cultural sensitivity. Emphasis is placed on understanding cultural models, developing written business documents, working in transnational teams, and preparing for real-world interactions. This interdisciplinary course blends language development with cultural awareness, fostering the competencies needed to function effectively in international and multicultural professional contexts.
By the end of this course, students will be able to:
1. Demonstrate the ability to write clear, concise, and coherent business documents such as emails,
memos/minutes, reports, resumes and application letters/letters of motivation.
2. Apply principles of effective written and verbal communication tailored to professional business
contexts.
3. Analyze the influence of culture on communication and behavior in global business settings.
4. Interpret and adapt communication strategies based on cultural dimensions (e.g., Hofstede’s and Hall’s
models).
5. Identify common barriers to intercultural communication and employ strategies to overcome them.
6. Evaluate leadership styles and organizational culture from a cross-cultural perspective using the
GLOBE framework.
7. Engage effectively in team-based activities with cultural sensitivity and confidence.
8. Reflect on personal cultural identity and its impact on professional communication and interaction.
9. Design and format a current and effective CV/resume and Motivation Letter(s) for job/internship(s).
10. Prepare a video pitch to launch a project or product in the international scenario.
11. Analyze and give feedback to the other students' written and oral production.
- Teacher: Abdellah Chekayri
- Teacher: Mohamed El Amri
- Teacher: Renato Leo Rego
- Teacher: Konstantinos Petridis
- Teacher: Luciana Cabrini Simoes Calvo















